Impact of Financial Literacy Program

ShoreBank International Ltd, based in Washington DC, implemented a project on Financial literacy and Sub-K. Sub-K is a mobile banking platform with a growing agent network that targets poor and un(der) banked households in India to give them affordable access to formal financial and transactional services, and to educate Sub-K customers on how to transact despite low literacy and confidence. This survey-based project covered 5 states of India, namely Andhra Pradesh, Bihar, Chattishgarh, Maharashtra and Madhya Pradesh. MORSEL collected primary data from 4000 households and agents of these states.